YRF signs global streaming rights with Prime Video for Bunty Aur Babli 2, Prithviraj among others

YRF Deal with Amazon Prime Video. (Photo Credits: Twitter/@yrf)

YRF Deal with Amazon Prime Video. (Photo Credits: Twitter/@yrf)

Four much-awaited titles from production house Yash Raj Films, namely ‘Bunty Aur Babli 2’ and Akshay Kumar-starrer ‘Prithviraj’, will start streaming on Prime Video after their theatrical release.

Prime Video India on Thursday (October 28) announced an exclusive licensing deal with Yash Raj Films (YRF) that will make the streaming service the home of the studio’s widely-mounted upcoming theatrical release, including Ranbir Kapoor starrer ‘Shamshera’. ‘, and ‘Jayeshbhai Jordaar’ is fronted by Ranveer Singh.

These movies will be available to Prime Video users four weeks after their theatrical release, in more than 240 countries and territories around the world, the streamer said in a press release.

The much-awaited robbery comedy ‘Bunty Aur Babli 2’ starring Saif Ali Khan, Rani Mukerji, Siddhant Chaturvedi and debutante Sharvari is set to hit the theaters on November 19. The film is a sequel to the 2005 film of the same. Name.

Prithviraj, a historical action tamasha based on the life of the fearless king Prithviraj Chauhan, is set to release worldwide on January 21, 2022. Apart from Kumar, the film also stars Sanjay Dutt, Manushi Chhillar and Sonu Sood.

Billed as “big-ticket family entertainer with a powerful social message”, Singh’s ‘Jayeshbhai Jordaar’ has a release date of February 25, 2022. The film also stars ‘Arjun Reddy’ star Shalini Pandey.

Mega-action entertainer ‘Shamshera’, also starring Vaani Kapoor and Sanjay Dutt, will open in theaters on March 18, 2022.

Gaurav Gandhi, Country Head, Prime Video India, said that the streamer is focused on bringing the biggest and best of entertainment to its customers and this partnership with Yash Raj Films is a true demonstration of that commitment.

“Over the last four years, we have been continuously bringing out blockbuster movies to entertain the audiences from the comfort of their homes and on the screens of their choice.

“The global digital premiere, four weeks after theatrical release, will not only delight our Prime members, but will also help increase the reach and viewing base for these highly anticipated films in India and across the world. Yash Raj Films is known for It offers some of the best cinematic experiences for audiences, and we are thrilled to partner with them for these films,” Gandhi said in a statement.

Akshay Vidhani, Senior Vice President, Yash Raj Films said that the production banner has found a partner in Prime Video who shares their vision of not only delivering cinematic experiences, but also providing global distribution to the best stories from the Indian entertainment ecosystem. does.

“We are excited to sign this exclusive streaming deal with Prime Video, which will enable our upcoming titles to travel beyond geographies and add further value to Prime Video’s stellar content library,” Widowani said.

The deal further cements the long-standing and ever-growing relationship between Prime Video and Yash Raj Films, which already has some of the studio’s classics – ‘Darr’, ‘Dilwale Dulhania Le Jayenge’, ‘Silsila’, Contains ‘Sylsila’. Chandni’ and ‘Dil To Pagal Hai’.

Recently, YRF’s films like ‘Thugs of Hindostan’, ‘War’ and ‘Mardaani’ also had their worldwide digital premiere on the streamer.

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